Why My Move 38?
In 2016, an AI program called AlphaGo defeated the world’s top Go grandmaster. On move 37 it played an unprecedented strategy no human player would have attempted. This move is now considered one of the first truly creative acts of artificial intelligence. It rocked the gaming and computer science worlds. The creative industry didn’t bat an eye.
A decade later, AI poses an existential threat to many fields. Industrial design included.
We’re entering a new era of how creativity is defined and I’m not going down without a fight. But I’m also not ignoring the tools rewriting the rules – I regularly leverage generative AI and LLMs to accelerate ideation and sharpen my storytelling.
My portfolio speaks for itself: I was raised by designer-parents to have a discerning eye. I thrive on complex challenges, combine curiosity with practical execution, and sweat the details. But those qualities aren’t rare. Plenty of talented designers can say the same.
What’s one thing that sets me apart? I’ve fully embraced generative AI – not as a shortcut, but as a force multiplier. I know how to harness it, and I know how to make it work for you.